Kagi just dropped Small Web, a feature that surfaces indie blogs from the bottom of the internet, middle-fingering Google's SEO garbage. HN is going wild.

Are you guys suffocating from the sheer amount of AI garbage and SEO spam lately? You Google literally anything, and you get 10 cloned sites giving you the exact same useless fluff, or some top-10 affiliate trap. Browsing the modern web feels like chewing on digital cardboard. Well, Kagi just dropped something that brings back the internet from when we were still writing HTML in Notepad.
Kagi (yeah, that snobby search engine that actually makes you pay real money every month) just launched a feature called "Small Web". The goal? To dig out those hidden personal blogs, indie sites built with vanilla CSS, and ad-free digital gardens from the absolute bottom of the search indexing barrel.
Instead of force-feeding you ChatGPT-spun wikis to farm clicks, Kagi promises to return the "pure web" of the early 2000s. A place where real humans write for real humans. This post grabbed over 700 upvotes on Hacker News, which just shows how desperate we devs are for actual human content.
As usual, the HN crowd is split into a few entertaining factions:
The era of building bloated web apps that need a beefy vps just to load a text post is facing a serious backlash. The pendulum is swinging back to static sites and raw, high-quality content.
If you're thinking about starting a dev blog, just do it. Write authentically, drop the over-engineered prompts. Your UI can look like it's from 1998, but your content needs a soul. Building a real, human personal brand is your best survival tactic in this AI-infested landscape. Keep it simple, keep it real.
Source: Hacker News - Kagi Small Web / Kagi